Lesite.tv Selects Siebel CRM On Demand to Launch Innovative Education Project

New Video-on-Demand Service Relies on Hosted CRM Technology Leader to Improve Lead Transformation and Promote Educational Content

SAN MATEO, Calif.-September 12, 2005 - Oracle Corporation (NASDAQ: SEBL), a leading provider of customer-facing solutions, today announced that Lesite.tv, a division of France 5, the French national knowledge channel, chose Siebel CRM On Demand for its hosted CRM solution. Siebel CRM On Demand will help Lesite.tv introduce a new education initiative aimed at increasing lead transformation, improving customer satisfaction, enhancing pipeline management and visibility, and accelerating deal closure.

Lesite.tv consolidates educational content for teachers and students and distributes it via its Web site-www.lesite.tv. The content is co-produced with major industry players and organizations such as Sc?r?n/CNDP. Visitors to Lesite.tv can subscribe to a wide range of short educational broadcasts, spanning history, geography, science, languages, and the arts-all delivered through an Internet browser.

"Because we wanted to avoid having customer information spread in different silos, Siebel CRM On Demand was the ideal solution for creating a single, comprehensive view of our customers and prospects that could be viewed across the whole organization," said David Blanchard, Project Manager for France 5. "This powerful hosted system enables the channel to manage customer relationships at every point of interaction, including the Web, email, and phone. The hosted environment also means we do not need to invest in any unnecessary hardware and software. Siebel CRM On Demand can be deployed rapidly and offers the built-in flexibility to quickly add new users and partners."

The goal of Lesite.tv is to sell more subscriptions to prospective customers, including French primary schools, secondary schools, and high schools. With Siebel CRM On Demand, Lesite.tv can easily customize the solution and leverage best practices for lead routing, sales forecasting, pipeline visibility, sales analytics, and service request management. It can also quickly build customized reports, analytics dashboards, and a solutions knowledge base.

Unilog Management, one of France?s largest management consulting organizations, was instrumental in this decision to deploy Siebel CRM On Demand and the subsequent implementation. For Mathieu Lecordier, Senior Manager at Unilog Management, Siebel CRM On Demand was the preferred choice from day one.

"Siebel CRM On Demand was a more mature hosted solution than any of the other hosted solutions we looked at," said Lecordier. "There was too much risk associated with the other, under-developed hosted solutions. Siebel CRM On Demand scored highly on every technical, functional, and business risk criteria we examined."

Lesite.tv will use Siebel CRM On Demand?s powerful analytics capabilities to measure overall improvements in customer satisfaction, sales pipeline visibility, and opportunity management.

About Siebel CRM On Demand

Siebel CRM On Demand is a hosted CRM offering delivered over the Web and accessible from an Internet browser at a fixed price per user per month. Customers can deploy Siebel CRM On Demand quickly, easily, and affordably without any up-front IT investments. Hosted by IBM, Siebel CRM On Demand delivers complete sales, marketing, and service functionality; built-in customer analytics; virtual call center technology; embedded best practices; and world-class hosting services and support. Siebel CRM On Demand is now available for purchase. For more information, visit www.crmondemand.com.

Media Contact:
Shabana Khan
Oracle Corporation
Tel: (650) 477-1180
Email: shabana.khan@siebel.com

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