Oracle CRM On Demand
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Oracle Corporation Doubles Functionality to Drive Superior Business Results with Siebel CRM On Demand Release 6

Latest Release Dramatically Accelerates ROI with Prebuilt Industry Solutions, Advanced Sales Effectiveness Capabilities, and Expanded Analytics

SAN MATEO, Calif. - January 11, 2005 - Oracle Corporation (NASDAQ: SEBL), a leading provider of business applications software, today announced Siebel CRM On Demand Release 6. This upgrade introduces the first and only prebuilt industry-specific solutions that provide organizations with cost and time savings, advanced sales effectiveness capabilities such as prebuilt sales workflow, and a seven-fold expansion of Siebel CRM On Demand's industry-leading analytic capabilities to deliver powerful insight. Release 6 doubles the level of functionality available, providing organizations of all sizes with a fast-to-deploy, highly robust, and easy-to-use solution to better acquire, retain, and serve customers.

"We have changed the game in hosted CRM with this release. By leveraging Oracle's 11 years of experience in CRM and more than $2 billion in R&D, we are dramatically accelerating the ROI for organizations deploying Siebel CRM On Demand while continuing to enhance its ease-of-use," said Bruce Cleveland, Senior Vice President and General Manager, OnDemand and SMB at Oracle Corporation. "Unlike vanilla solutions that require customers to undertake expensive and time-consuming custom software development, Siebel CRM On Demand provides prebuilt support for industry-specific business processes, enabling organizations to rapidly and affordably achieve sales, marketing, and service success."

"By delivering prebuilt industry-specific capabilities, Siebel CRM On Demand enables organizations to better serve customers than a generic hosted CRM solution would," said Denis Pombriant, Managing Director of Beagle Research. "Even if a generic hosted CRM solution can be customized to partially address industry-specific requirements, it could take four to six months longer to deploy and require upwards of a half-million dollars in up-front and ongoing costs."

First Prebuilt, Industry-Specific Hosted CRM Solutions

Siebel CRM On Demand delivers critical industry-specific functionality that cannot be replicated by customizing a generic solution. For example, only Siebel CRM On Demand enables financial advisors to maximize their book of business through better management of complex data relationships, such as the association between households and client portfolios. With this release, Siebel CRM On Demand is now available in four easy-to-use prebuilt industry-specific editions:

  • Siebel CRM On Demand Financial Services Edition: Wealth Management/ Insurance Edition-Provides financial advisors and insurance agents with a comprehensive platform for referral and lead management, household and contact profiling, and client portfolio tracking
  • Siebel CRM On Demand High Tech Edition-Enables collaborative channel marketing, process-driven selling, and enhanced customer asset management to serve the sophisticated sales, marketing, and service requirements of technology companies
  • Siebel CRM On Demand Life Sciences Edition: Medical Edition-Helps medical equipment, device, service, and supply companies and partners identify, acquire, and retain high-value customers while delivering superior service and support
  • Siebel CRM On Demand Automotive Edition-Provides vehicle manufacturers, dealers, and service providers with an integrated CRM platform for increasing sales, delivering more effective and personalized service, and improving the results of marketing initiatives and programs


Advanced Capabilities Establish New Benchmark for Delivering Sales Success

The new Sales Process Coach (SPC) prebuilt workflow feature enables organizations to implement proven sales methodologies used by their best sales reps. Now the entire sales organization can receive specific coaching, be prompted to enter the most salient data, and automatically be assigned tasks for each stage of the sales process. Other new capabilities within Siebel CRM On Demand that enable sales effectiveness include:

  • Mail Merge for Microsoft Word
  • Prebuilt support for reporting and analysis within Microsoft Excel
  • Advanced territory management capabilities
  • Enhanced customization with a nearly 60 percent increase in data access controls
  • New language support for Chinese, Japanese, Korean, and Portuguese


"We are very excited to leverage the new features and increased functionality in Siebel CRM On Demand," said Bruce Swanson, Director of Information Services at Boise Cascade. "Over the past year, Oracle has clearly proven its commitment to rapidly enhance its hosted offering and has delivered on a very aggressive product roadmap. As we face productivity challenges and an increasingly complex business environment, we will continue to rely on Siebel CRM On Demand and Siebel CRM Call Center On Demand to manage our business processes and achieve our business outcomes."

Seven-Fold Increase in Analytics Capabilities Significantly Improves Business Insight

The only hosted CRM solution with a prebuilt data warehouse, Siebel CRM On Demand provides both historical and real-time analytics capabilities that are easy to use. With this release, Oracle Corporation offers advanced analytic features to provide more immediate access to actionable insight, such as conditional formatting, calculated fields, and real-time prompts. Additionally, Siebel CRM On Demand has added 35 percent more prebuilt reports and analyses, including new marketing dashboards, predictive analytics, and historical sales stage analytics.

Availability and Pricing

Siebel CRM On Demand Release 6 is immediately available in American and UK English, French, Italian, German, Spanish, Japanese, Simplified Chinese, Korean, and Portuguese. In the Americas, Siebel CRM On Demand is offered at $70 per user per month. Oracle Corporation' industry-specific solutions are priced at $100 per user per month. Oracle Corporation is offering these industry-specific solutions for $70 for the first month under a limited-time offer that expires on February 11, 2005. These prices differ outside of North America. For more information, visit www.crmondemand.com.

About IBM Hosting Services

IBM hosting services, a key part of IBM's on demand offerings portfolio, helps customers leverage Oracle Corporation' on demand CRM solutions on a flexible and cost-efficient basis. Other IBM on demand services include security capabilities, computing capacity on demand, software as a service, and desktop management. Most services are sold on a usage basis, reducing the up-front capital investment and freeing up financial resources for strategic growth initiatives. IBM has been providing hosting services since 1995. For more information, visit: http://www.ibm.com/services/e-business/hosting/.

About Siebel CRM On Demand

Siebel CRM On Demand is a hosted CRM offering delivered over the Web and accessible from an Internet browser at a fixed price per user per month. Customers can deploy Siebel CRM On Demand quickly, easily, and affordably without any up-front IT investments. Hosted by IBM, Siebel CRM On Demand delivers complete sales, marketing, and service functionality; built-in customer analytics; virtual call center technology; embedded best practices; and world-class hosting services and support. Siebel CRM On Demand is now available for purchase. For more information, visit www.crmondemand.com .

Media Contact:
Stacey Burbach
Oracle Corporation
Tel: (480) 377-3725
Email: stacey.burbach@siebel.com

For more information on Oracle Corporation solutions and services, please visit our Web site:
CRM - http://www.siebel.com/crm;
OnDemand Solutions - http://www.crmondemand.com;
Industry CRM - http://www.siebel.com/industry-crm;
Call Center & Service - http://www.siebel.com/call-center;
Sales Force Automation - http://www.siebel.com/sales-force-automation;
Marketing Automation - http://www.siebel.com/marketing-automation;
Business Intelligence - http://www.siebel.com/business-intelligence;
Integration Solutions - http://www.siebel.com/integration-solutions;
CRM Services - http://www.siebel.com/crm-services.

Except for the historical information contained herein, this press release contains forward-looking statements that involve risk or uncertainties. Future operating results of Oracle Corporation may differ from the results discussed or forecasted in the forward-looking statements due to factors that include, but are not limited to, risks associated with customer relations, such as the availability of Oracle Corporation' products and services, customer implementation of products and services, relationships with customers, third-party vendors and systems integrators, concentration of revenues in a relatively small number of customers, existence of errors or defects in products, ability to successfully manage growth, significant current and expected additional competition and the need to continue to expand product distribution and services offerings. Further information on potential factors that could affect the financial results of Oracle Corporation are included in Oracle Corporation' Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and its other filings with the Securities and Exchange Commission, which are available at www.sec.gov. Oracle Corporation assumes no obligation to update the information in this press release.

Oracle is a trademark of Oracle Corporation and may be registered in certain jurisdictions. All other product and company names mentioned are the property of their respective owners and are mentioned for identification purposes only.

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