Idaho Technology Picks Siebel CRM On Demand Over Salesforce.com

Leading DNA Analysis Firm Prefers Hosted CRM Technology Leader's Efficient and User-Friendly Solutions

SAN MATEO, Calif. - May 19, 2005 - Oracle Corporation (NASDAQ: SEBL), the leading provider of customer-facing solutions, today announced that Idaho Technology chose Siebel CRM On Demand over salesforce.com for its hosted CRM solution. Siebel CRM On Demand will allow Idaho Technology to better manage its five-year, 600 percent organic growth rate. Idaho Technology uses the Oracle hosted solution to improve and centralize its interactions with all IT customers while improving sales forecasting and logical sales flow, fine-tuning and measuring marketing, and tracking sales commissions.

Based in Salt Lake City, Utah, Idaho Technology is a privately held company and home to the fastest, highest-quality machines in the world for DNA analysis, including DNA amplification, real-time thermo-cycling, and SNP detection. Having created many commercial instruments and reagents for use in research and applied fields, Idaho Technology's systems are commonly found in laboratories around the world. Researchers, medical technicians, law enforcement officers, and soldiers in the field use the company's devices on a daily basis to detect or study human genetics, disease-causing organisms, or biothreat agents.

"With 600 percent organic growth over the past five years, we clearly needed to improve and centralize communication with all IT customers," said Raymond Tarr, Director of Sales and Marketing, Idaho Technology. "We needed a solution to help us better forecast sales, track marketing efforts and success, establish a logical sales flow, and track commissions for our sales staff. The core CRM requirements for us were ease of use, built-in reporting, strong customization capabilities, reasonable ROI, room for expansion, and offline functionality. After an extensive review of six different CRM providers, only Siebel CRM On Demand could provide the required functionality for us."

As a relatively small company, Idaho Technology appreciated the limited capital investment required to adopt Siebel CRM On Demand. In addition, Siebel CRM On Demand had to be rapidly deployed, reliable, and easy to access. From a management perspective, data security and the ease of adding users were also important. In the end, the reasons Idaho Technology chose Siebel CRM On Demand were the intuitive user interface, robust analytics, and the offline capability, which are all included in the base product.

Idaho Technology will rely on Siebel CRM On Demand's sales process tool to help foster an environment of professional growth, allowing sales managers to identify where a sales rep needs additional training. The company also plans to use Oracle Corporation' hosted solution to accelerate the sales cycle; increase sales pipeline visibility; and improve lead management, reporting, and analysis. These combined benefits will ultimately provide the company with more sales revenue and a better overall view of its business.

About Siebel CRM On Demand

Siebel CRM On Demand is a hosted CRM offering delivered over the Web and accessible from an Internet browser at a fixed price per user per month. Customers can deploy Siebel CRM On Demand quickly, easily, and affordably without any up-front IT investments. Hosted by IBM, Siebel CRM On Demand delivers complete sales, marketing, and service functionality; built-in customer analytics; virtual call center technology; embedded best practices; and world-class hosting services and support. Siebel CRM On Demand is now available for purchase. For more information, visit www.crmondemand.com.

Media Contact:
Stacey Burbach
Oracle Corporation
Tel: (480) 377-3725
Email: stacey.burbach@siebel.com

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