Oracle CRM On Demand
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Oracle CRM On Demand High Tech Edition

  • Standardized sales processes
  • Enhanced channel collaboration
  • Effective customer asset management
  • Triangulated forecasting
High Tech Edition

Oracle CRM On Demand High Tech Edition is the first and only hosted CRM solution designed specifically for the high tech industry. Based on more than ten years of proven high tech success, CRM leadership, and embedded best practices, Oracle CRM On Demand High Tech Edition enables greater sales effectiveness, enhances channel marketing efficiencies, and provides instant real-time business insight to help high tech companies achieve business results.

Starting with all of the robust sales, marketing, and customer service functionality in Oracle CRM On Demand, the High Tech Edition extends these capabilities to include out-of-the-box support for key business processes required by the high tech industry. These processes include collaborative channel marketing funds management, process-driven selling, triangulated forecasting, and customer asset management. By deploying Oracle CRM On Demand High Tech Edition, customers realize faster time to value, require less customization, and increase user adoption.


Key Features

Marketing Fund Management

Many high tech companies are focused on delivering more revenue through indirect channels and, as a result, rely on marketing funds to attract and motivate channel partners. Oracle CRM On Demand High Tech Edition incorporates best practices to help high tech enterprises collaborate with channel partners to drive increased revenue and market share. Some of the challenges high tech organizations face in building and deploying marketing funds with partners include:

  • Expensive, paper-intensive processes, leading to poor partner participation
  • Lack of automation and visibility, resulting in inefficient use of funds and lack of accountability
  • Poorly automated audit trails, affecting a company's ability to ensure compliance of channel marketing funds with Sarbanes-Oxley

The marketing funds management capabilities in Oracle CRM On Demand High Tech Edition provide you with:

  • Intuitive, process-driven marketing fund management with secure access control
  • Efficient marketing fund administration and management to reduce fund processing costs and increase partner participation, resulting in increased revenue and profits from channel partners
  • Deep analytics to gain insight into partner marketing results and ROI
  • Audit trails enabling compliance tracking to easily trace fund requests and approvals and eliminate fraud

Process-Driven Selling

Oracle CRM On Demand High Tech Edition helps high tech organizations execute sales processes in a more efficient, effective and consistent fashion to ultimately increase close rates and revenues. Process-driven selling models enforce leading sales processes across the entire sales organization to drive greater sales success.Many high tech organizations face significant challenges in driving consistent sales result across their enterprise. These include:

  • Inconsistent sales processes across the organization that limit team selling and forecast accuracy
  • Lost revenue opportunities due to ineffective up-selling/cross-selling
  • Inconsistent customer experiences
  • Poor opportunity and customer insight due to incomplete data capture

The process-driven selling capabilities in Oracle CRM On Demand High Tech Edition provide you with:

  • Pre-built sales methodology to increase consistency of sales execution for greater sales success
  • Configurable Sales Coach for modeling and deploying best-practice selling at each stage of the sales cycle
  • Consistent, multi-channel sales enablement
  • Deep analytics to provide greater insight into sales and customers

Triangulated Forecasting

Oracle CRM On Demand High Tech Edition enables high tech companies to forecast more accurately through triangulated forecasting. This forecasting process incorporates three different perspectives:

  • Field assessment-roll-ups of expected revenues based on what the field reps are forecasting
  • Real-time pipeline assessment-full view of current pipeline by sales stage
  • Historical assessment-historical trend analysis, which compares snapshots of opportunities and forecasts over time

Forecasts can be easily generated for one-time and recurring revenues and with built-in support for product catalogs. Users can also forecast by products and product lines for each account or sales opportunity.

Customer Asset Management

Oracle CRM On Demand High Tech Edition provides robust customer asset tracking and automated notification capabilities to help sales and service professionals more effectively cross-sell and up-sell. Many high tech organizations face significant challenges in gaining actionable insight into their customer asset information. These challenges include the:

  • Lack of customer asset insight, preventing sales or precision marketing of add-on services and products
  • Lack of critical insight into customer behavior
  • Absence of notification on contract and leasing expirations for proactive follow-up

The customer asset management capabilities in Oracle CRM On Demand High Tech Edition provide you with:

  • Accurate, up-to-date asset information and actionable intelligence to execute targeted marketing campaigns to drive up-selling/cross-selling of products and services
  • Automated notifications based upon lease expiration, asset aging, and/or contract maturation expirations to reduce service revenue leakage and dramatically out-sell the competition
  • Deep customer asset ownership analytics

Why Oracle CRM On Demand High Tech Edition

With Oracle CRM On Demand High Tech Edition, high tech enterprises get the best in CRM, reflecting more than a decade of customer experience from the company that invented CRM-Oracle Corporation. Oracle CRM On Demand High Tech Edition unifies marketing, sales, and service with high tech industry best practices to enhance a company's ability to identify, attract, acquire, and retain customers.

Oracle CRM On Demand High Tech Edition helps companies enhance channel marketing to drive more sales, drive more consistent multi-channel sales processes, deliver more accurate sales forecasts, and gain insights and visibility into customer assets. By enabling high tech companies to better leverage both direct sales and channel partnerships, Oracle CRM On Demand High Tech Edition maximizes a company's return on investment.

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